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...However reaction to Beyonce's opening act, multi-platinum-selling rapper Ludacris, was lukewarm from a crowd that tends to be loyal to music in its national language, Amharic.
"Rap music doesn't suit Ethiopia," said local music promoter Michael Melake.
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"Ethiopians need a melody. It's all about the black American experience, and we don't relate to that." he said.
Beyonce marks Ethiopia millennium (BBC) October 22, 2007